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    THE WEST AUSTRALIAN

    THE WEST AUSTRALIAN

    The West Australian is one of the cornerstone brands of Seven West Media WA, driving the daily news agenda in Western Australia.
    Our market leading portfolio reaches high volume, high value audiences and offers advertisers flexibility, effective targeting and more importantly, speed to market.

    From breaking news to tactical ad campaigns, we connect with the right people in the right environments anytime, anywhere.

    – The West Australian is Australia’s best performing major metropolitan newspaper!¹
    – The West Australian and thewest.com.au reach a total audience of 1.6 million people (Australia wide) across an average month.
    – 71 per cent of West Australians access our print and digital content each month, delivering unrivaled penetration of the WA market.
    – More West Australians read Seven Days and West Weekend magazine (in The Weekend West) than any other mass circulating magazine or newspaper inserted magazine.

    Source: emma™ conducted by Ipsos MediaCT, People 14+ for the 12 months ending December 2015, Nielsen Online Ratings December 2015, People 14+ only | ¹Based on year-on-year readership movement (Average issue)

    WEST WEEKEND MAGAZINE

    Published every weekend in The Weekend West.

    WEST WEEKEND magazine is a premium lifestyle magazine designed specifically for the WA market.

    Capture an audience of affluent, educated consumers who enjoy arts and cultural activities, dining out and are motivated buyers across a range of categories including new motor vehicles, travel, property, fashion and more.

    They are also among WA’s biggest spenders on furniture, home-wares and white goods.

    Readers rank WEST WEEKEND only behind news and SEVEN DAYS as the main section they seek out and prioritise in The Weekend West!

    SEVEN DAYS MAGAZINE

    Published every weekend in The Weekend West.

    More West Australians read SEVEN DAYS than any other mass circulating or newspaper inserted magazine.

    A full colour, gloss magazine featuring exclusive interviews, movie, music and arts reviews, a guide to the latest events, seven day TV guide, horoscopes, puzzles, socials, recipes and more.

    Designed for a seven day shelf life and repeated reading across the week.

    SEVEN DAYS’ readers are active consumers across a range of categories including entertainment. They spend well above the WA average on home entertainment/electronics¹ and are big users of household services (E.g. Home renovations, gardening, minor home repairs).

    SEVEN DAYS is the most sought-after section in The Weekend West, after news!

    WEST BUSINESS INSIDER

    WESTBUSINESS INSIDER is the State’s premier business magazine.
    The glossy publication includes in-depth analysis and exclusive interviews with some of Australia’s biggest business names, generating follow-up stories in the broadcast media.
    The publication’s distinctly cosmopolitan flair has taken its reporters around the globe, from Alabama to Antarctica, to cover the impact WA businesses and its entrepreneurs have on the world.
    The stylish publication, printed on a silk stock, also contains vibrant sections devoted to the changing lifestyle pursuits of modern business executives including fashion, travel, food and wine, and a celebrity guest reviewer responsible for a luxury car review in every edition.

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